Symington’s challenged Savvy to revive the Ainsley Harriott Foods brand and increase sales. We made it our mission to entice new and existing customers into an irresistible world of flavour.
We covered all bases, with a campaign that included 10 national press adverts, retail POS, a Like Us, Try Us Facebook app and in-store cooking demonstrations from Ainsley Harriott himself.
Key to the success of this campaign was our Like Us, Try Us sampling app, which enabled users to get a free sample by liking the Ainsley Harriott Facebook page.
With nearly 10,000 new Facebook likes and 4,000 samples distributed in a matter of days, the figures speak for themselves.
Let’s talk about what we can do for you.
Call us on:
Or send us an email at:
79-81 Borough Rd,
London. SE1 1DN.
15 - 17 High Court Lane,
The Calls, Leeds, LS2 7EU.
101 Avenue of the Americas,
8th Floor, New York, NY 1001.