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Taking our cue from Little Dish’s new pack designs, we produced an on-brand website with clear navigation and a bespoke community section to encourage customer interaction. Providing recipes and advice, this section automatically updates, Pinterest-style, each time someone views it.
Little Dish can easily edit and update the site’s content in-house, ensuring it remains fresh and relevant. Designed for the omni-shopper, it works equally well across mobile, tablet and desktop, making it both cost-effective and user-friendly.
With strong links back to the brand’s social and customer relationship management systems, the new site was set to become a powerful hub for the brand’s marketing activity.
increase in average visit length
increase in average number of page views
of site visits now from mobile
lower bounce rate
Just to say a massive thank you for all your hard work over the last few months on making our brilliant new website as beautiful as possible, and making it run as smoothly as possible. We’re all very excited about having it live and love the changes on the outside – I’m also thrilled about the changes on the inside, and how much easier it will make my life for future updates, amends and tweaks.
Oli Mason, marketing manager, Little Dish